About Codebreak

“Steal the traits that made them great.”

What You’ll Get

Each edition of Codebreak tells the story of one of history’s highest-achievers by breaking down the traits, strategies, crisis points, decisions, and defining moments that powered their fame. (Good or bad.) Using our proprietary Trait Signature, Codebreak will show you how to adopt these exact traits to empower your own success.

Who am I?

I’m David Shepherd, and while I have taught business strategy at top business schools for thirty years, I’ll mostly stay out of the way. Codebreak is not about my opinions. Rather, my hundreds of hours of research simply bring you the facts of success in a way that you can immediately put to work.

Is Codebreak Free?

Yes, for the forseeable future, Codebreak is free for you to enjoy. In the future, I may decide to add a paid option for those wanting more frequency and in-depth research.

Frequency

I will try to publish an edition of Codebreak every week. As long as it’s free, I may miss a week or two but will often make it up with long-form content.

Why Subscribe?

Using our 20-point Trait Signature, you’ll come away from every edition of Codebreak with dozens of specific tactics that you can immediately apply to your business and life. It’s impossible to imagine that by stealing the best methods of Gates, Rockefeller, Musk and others, that you won’t find incredible breakthroughs every month.